Remind Me Why We Watch College Hoops Again
Let ‘em paint their face, gawk at Erin Andrews, memorize the chants, co-opt their team’s glory as their own. That’s what college is there for. Live it up. This isn’t a brushback pitch against the college athletics experience. But this is a clarification that none of that is basketball. There are the naysayers who berate the pro game, ignore the women’s game and deign to call the college game the best basketball has to offer.
But those people are confused. They must be, because it’s not even close.
Why Are Women’s Sports Failing?
This post does not suggest that women don’t have a place in professional sports. It does ask what exactly that place is, especially given sports’ current climate.
Mercury Falling, LifeLock Rising, pt. 2
By now it’s no longer big news that LifeLock will be sponsoring the Phoenix Mercury, placing their name and logo boldly across the players’ fronts, leaving no room for things of lesser importance such as the city the team resides in or the team’s actual name. I hope they thought long and hard about this and how they’ve doomed themselves to become known as the LifeLock Mercury from this point on. But it’s not all bad to accept the sponsorship and ride them as far as they’ll take you, which is why I gave the Eastern Conference teams some suggestions of who they might want to hit up as a better alternative to batting their lashes and asking daddy for a loan. Or selling candy bars door to door.
Mercury Falling, LifeLock Rising, Pt. 1
The WNBA Phoenix Mercury, have announced a deal with LifeLock, the identity theft protection company, that will involve LifeLock essentially buying out the rights to the name plastered across their jerseys. No more “Phoenix Mercury,” say hello to the “LifeLock Mercury.” (Actually, both “Phoenix” and “Mercury” will be taking at least a three-year hiatus from their jerseys in light of this sponsorship deal, but we have to call them something.)
