Timex To Pay $1 For Each Person Oogling Jennie Finch
… Okay, that’s not exactly true. The watch corporation is donating a buck for each person the former Olympic softball gold medalist passes in November’s ING New York City Marathon.
Finch, perhaps the most recognizable softballer in the world (they’re called “softballers,” right?) will start the race dead last. Timex, in turn, will donate $1 to New York Road Runners youth programs for every person she passes over the course of the 26-mile run.
Former New York Giants receiver Amani Toomer also started dead last a couple years ago in the same marathon, which now forces me to evaluate if a solid professional football player with 13 years under his belt is more recognizable than the world’s most famous softball player. Although I’m sure I’d recognize Finch walking around in, say, a Whole Foods before I would recognize Toomer, I think more people would recognize Toomer first.
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